The veillance compass
Professor Steve Mann coined the expression McVeillance after he was manhandled out of a McDonalds in Paris where he was eating with his family in 2012 for no other reason than for wearing a computer vision system. McDonalds was watching him. He was watching McDonalds. And ‘they’ didn’t like it.
The word surveillance originates from French, from sur- ‘over’ + veiller ‘watch’ (from Latin vigilare ‘keep watch’). It invokes an authoritative orientation where one in authority, metaphorically if not physically above, watches those below.
Mann had previously coined the word sousveillance. The French for ‘below’ is sous, hence the neologism for watching the watchers.
It’s with this authority oriented perspective in mind that Mann then developed the eight veillances of the veillance compass: